China has a lot riding on consumer confidence. Losing newly won global markets could be disastrous. So the recent scandals about melamine infecting pet food and animals entering the human food chain, soon followed by revelations about toothpaste containing poisonous chemicals, left the Chinese government having to take action. Do you think the death sentence given to the former head of its food and drug administration as well as newly proposed regulations will instill confidence among countries China exports to?

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