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Hot Issue: Apparel Retailing

5/13/08
Target Launches Collection at Barneys

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In a move perplexing fashion insiders, Target is introducing a line of eco-friendly clothes by American designer Rogan Gregory at Barneys. It's believed to be the first time a luxury American retailer has carried a collection from a discount chain. What do you think of Target's move to launch a collection at Barneys? Will Target benefit from Barneys' cachet? What will this do for Barneys?

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