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Hot Issue: Retail Tech

8/21/08
Kiosks Improve Customer Experience at Borders

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The Borders chain is in trouble, but the company's new concept store in Allen, Texas shows that it is serious about finding a way out of the mess should a white knight not come along to rescue it. What do you think of Borders' use of interactive features such as digital kiosks to improve the customer experience? Is this the wave of the (near) future at retail?

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