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Bernice Hurst

Owner, Fine Food Network

Bernice Hurst is the author/editor of more than 60 food related publications aimed at both consumers and the food industry. Amongst the trade directories she conceived and published were Food & Drink from Britain Buyers’ Guide, The Grocer Directory of Food & Drink Suppliers, The Grocer Marketing Directory and The Shopping Centre Directory of Retailers and Shopping Centres in the UK. Reports included UK’s Top 100 Food & Drink Manufacturers.

She has worked as a consultant to food and drink producers and prepared feasibility studies, research and marketing strategies for clients in both the public and private sectors. As founder and Managing Director of the Fine Food Club, she pioneered online food retailing in the UK when the Fine Food Club became the first shop in AOL UK’s shopping channel.

Bernice currently writes for off and online publications about food, the food industry and eCommerce as well as advising food producers on their marketing and eCommerce strategies. Her extensive knowledge of food retailing covers everything from mail order to export, farmers’ markets and farm shops through independent delicatessens to high street and out of town supermarkets. She has researched lifestyle, shopping and eating patterns as they effect family interaction and is particularly interested in the impact of the way people live on the way they select and prepare their meals.

In addition, she has written a series of Management Briefings for members of the community on subjects such as online grocery, internet use for food manufacturers and retailers, foodservice, food labeling, low carbohydrate diets and the future of processed foods. Her two reports for prestigious publisher Reuters Business Insight — Best Practice b2b eCommerce in Food & Drink and Best Practice b2c eCommerce in Food & Drink — were the first in-depth studies into these subjects. Bernice is also heavily involved in consultation regarding improved food and nutritional education for children and their parents.

  • Posted on: 05/04/2020

    Should face masks be mandatory for shoppers?

    What an interesting assortment of thumbs up and thumbs down. I wonder how many of the latter there are or if it's just one or two people disagreeing with what appears to be a majority of comments in favour. It doesn't look as if many of those thumb downers have actually commented themselves. I wonder what response they would get....
  • Posted on: 04/30/2018

    Sainsbury and Walmart’s Asda to create grocery powerhouse

    Just musing ... as of today both names will remain but, as of tomorrow? What if one sells food and the other everything else? Hey presto, no need to change name. And guess what? No competition. Prices could possibly inch up again and who would notice (or be able to argue)? As for squeezing suppliers, that almost goes without saying. Otherwise there isn’t really a way to improve prices (and gain customer loyalty) is there? And if those aforementioned prices do go back up again? Execs and shareholders sit back, enjoy and laugh all the way to the bank. What could possibly be bad about this deal?
  • Posted on: 10/03/2016

    Will customers give Amazon the keys to their smart homes?

    Amazon customers love Amazon. Amazon drivers or delivery agents are likely to have all their movements monitored. Fewer people care about privacy. More people would rather trust others than be inconvenienced by staying at home or going out of their way for deliveries/collections. And, as others have said, there's always insurance. I think there are a lot of people who will think this is just another convenience that they deserve.
  • Posted on: 07/01/2016

    Will Kellogg’s cereal café snap, crackle or pop?

    Two observations spring to mind — we do still believe in freedom of choice, I think, but on the other hand, fools and their money are soon parted. This concept is working in London although many were surprised by it. There's just no accounting for folks.
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