PROFILE
Scott Watson
Alliance Manager, Lextech Mobile
I help partners and clients redefine mobile to achieve what their Executives care about most.
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- Posted on: 02/08/2018
Amazon rolls out Prime Now deliveries from Whole Foods
Isn't it about attention? Amazon is hyper-focused on where their customer's attention is today and where it will be tomorrow. By placing their business value at the intersection of attention and expectation Amazon grows. Mobile uniquely allows this to happen quickly and efficiently. Amazon is the poster child for monetizing their customer's attention while exceeding their expectations, thus disrupting status quo markets.