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Tina Zayas

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  • Posted on: 03/06/2019

    Will Kohl’s deal with Planet Fitness make its rivals sweat?

    So true about in-and-out but I think the evening crowd is more likely to stick around. At that point in the day, they're in me-time mode.
  • Posted on: 03/06/2019

    Will Kohl’s deal with Planet Fitness make its rivals sweat?

    Absolutely!
  • Posted on: 03/06/2019

    Will Kohl’s deal with Planet Fitness make its rivals sweat?

    I disagree. I think it's brilliant as long as they make fitness merchandise the focus. Look all over Instagram and you'll see the fitness trend is everywhere and the fashion is essential. Who doesn't enjoy a treat after a workout and you know they best time to buy new yoga pants? When your current pair is all sweaty and gross. :)
  • Posted on: 03/06/2019

    Will Kohl’s deal with Planet Fitness make its rivals sweat?

    Very interesting partnership. Unlikely brand partnerships and health and wellness are both very on trend! Plus, Kohl's and Planet Fitness customers are value shoppers, and who doesn't love a reward after a hard workout? Curious how they will merchandise it and what categories they choose to sell there. Would be great to see mostly fitness clothing and equipment shops inside these locations. Other essentials clothing items would work there, too.
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