Retail News

Bad Cheerios experience led CEO to found Boxed

CNBC 08/06/2017

Several years ago, Boxed CEO Chieh Huang found himself having to pay $7 for a box of Cheerios. Not having a car meant Mr. Huang did not have the means to easily get to a warehouse club store like he did as a kid growing up in New Jersey. Since he and many others like him couldn’t easily get to a BJ’s, Costo or Sam’s Club, Mr. Huang decided to bring the club experience to them.

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