Consumers Tired of Waiting (No Joke)
The piece is from The Onion so it
is intended as a joke but the message is not far from the truth. As far
as many (most) people are concerned, everything takes too long.
fake research attributed to a poll from CBS and The New York
Times (with RetailWire edits), "Americans are split into three separate
camps when it comes to the growing national frustration: Those who think
everything is taking too long; those who think everything is taking too
g-d long; and a third fringe group that believes everything is taking f-ing
one fictional character standing in line at Rite Aid said, "Oh, for
crying out loud. Open up another register if you have to. What are these
people doing? Hanging out?"
Discussion Questions: How big a factor is
time in consumers’ decisions where to buy products across a wide range
of retailing channels both off and online? What can or is being done
to save shoppers time while generating money for merchants?