Fine art collectors go online to make purchases
December 2, 2019
Fine art shoppers are motivated by the very same factors, such as speed and convenience, that lead consumers to purchase other products online. “People are buying their cars online, people are buying their homes online, people are buying high six-figure art online,” said Mike Steib, CEO of Artsy. “And it turns out that there is not just comfort with the channel, but it’s the preferred channel.”
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