Retail News
Inflation hits Barbie where it hurts
Reuters/U.S. News & World Report 10/26/2022Mattel cut its profit forecast and said it would increase its Christmas season promotion as inflation is causing American consumers to question the need to buy Barbie dolls and Fisher-Price toys. “We are in the midst of a challenging macroeconomic environment, which equals volatility,” said Mattel CEO Ynon Kreiz.
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