Retail News

Lululemon leaves yoga out of first global marketing campaign

Advertising Age 05/16/2017

Lululemon, which is closely associated with yoga clothing and free yoga classes in its stores, has launched a new campaign that features activities including singing and surfing in its new videos, but no yoga.

MORE ON THIS STORY...

MORE RETAIL NEWS HEADLINES...

Discussions
Check out RetailWire's Engaging Online Discussions Featuring Our Exclusive Braintrust!