Man-Sized Opportunity There for CPG Brands

February 10, 2009

Recent research shows more men involved in taking care of their kids and homes, but few consumer packaged goods brands are talking to male consumers in their advertising.

Recent News

Waffle House Workers Strike for Fair Pay and Better Working Conditions

Waffle House workers in Conyers, Georgia, are now on their third day of striking over what they call the company’s unfair policies. Led by the Union of Southern Service Workers (USSW), Waffle House employees are demanding an end to the mandatory “meal credit” deductions from their paychecks, along with better wages and improved working conditions.