Retail News

Neiman Marcus uses tech to enhance shopping experience

The Dallas Morning News 02/08/2017

The new Neiman Marcus store in Fort Worth, TX, which opens tomorrow at The Shops at Clearfork, utilizes video at makeup counters that can be sent to customers looking to replicate the experience at home. It also includes Memory Mirrors in dressing rooms so that customers can share outfits with friends and family. These are just two of the ways the department store is looking to enhance the customer experience using technology.

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