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Nike CEO says sustainability a key selling attribute for brands today

CNBC 02/05/2020

Nike CEO John Donahoe told CNBC that consumers care about sustainability and are increasingly looking for his company and others like it to take a leadership role in slashing their carbon footprints. Nike announced plans to launch outfits for athletes at the 2020 Olympics in Tokyo made from recycled polyester and ground-up shoe parts.

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