Retail News

Outdoor Voices imploded under generational and gender divide

The New York Times 03/10/2020

Outdoor Voices was founded in 2014 by Tyler Haney, and the consumer direct brand of outdoor clothing grew quickly online before opening nine stores. In the interim, Ms. Haney brought on Mickey Drexler, former CEO of J.Crew, as an investor and erstwhile mentor who she believed could help her scale her business. What followed were struggles and the eventual move to remove Ms. Haney from day-to-day operations at the company. The conflicts within that relationship and the company read like a clash between young and old, men and women.

MORE ON THIS STORY...

MORE RETAIL NEWS HEADLINES...

Discussions
Check out RetailWire's Engaging Online Discussions Featuring Our Exclusive Braintrust!