Retail News

Penney’s SEO Debacle Offers Lessons for Others

PC World 02/16/2011

Search engine optimization is a tricky business where sometimes the line between the right and wrong way to drive numbers gets blurred. That’s what makes the recent J.C. Penney case such a good lesson for others.

MORE ON THIS STORY...

MORE RETAIL NEWS HEADLINES...

Discussions
Check out RetailWire's Engaging Online Discussions Featuring Our Exclusive Braintrust!