Press Releases

Ivory Survey Uncovers the Realities of Modern Day Motherhood

12/12/2011

Despite the thousands of items designed to “simplify” moms’ lives today, a recent survey conducted by Ivory revealed 80 percent of American moms think motherhood is actually more complicated today than it was 20 years ago. And while they may be more stressed out and busier than ever, almost nine out of 10 moms think they’re doing a better job balancing it all than their mothers did.