Press Releases

Seeing Santa in the Store Makes Holiday Shopping Better for 66% of U.S. Consumers; 76% Say In-Store Seasonal Music Enhances the Holiday Shopping Experience

11/24/2015

Seeing Santa in the store with children enhances the holiday shopping experience for nearly seven out of ten (66%) U.S. shoppers, according to LoyaltyOne nationwide survey research that provides timely data on the consumer mindset.