Retail News

Quaker finds oatmeal is back in vogue

Chicago Tribune 09/11/2018

Quaker Oats made the decision a year ago to stop marketing the brand based on its heritage going back to 1877 and focus on the health benefits of eating oatmeal. Sales of the company’s hot cereals has been growing and Quaker has added new products marketing organic, non-GMO and gluten-free attributes to build on the momentum.

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