From IRI and NYU Stern CSB: Sustainability and the ConsumerPosted: September 27, 2022
Sustainability and consumer research by IRI and NYU Stern CSB showcases trends and opportunities for consumer products growth.
Sales of sustainably marketed products are growing 2.7 times faster than conventional products. They’re also propelling a third of overall CPG growth, despite their premium pricing in today’s inflationary environment.
Get your copy of this new report to learn the sustainability attributes that matter most today and the packaging, marketing, signage and innovation tactics that can help brands and retailers capitalize on them effectively.
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