E-Book and On-Demand Webcast: The Rising Influence of the Data-Driven Chief Merchant

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Submit the form on the right to get your copy of our eBook “The Rising Influence of the Data-Driven Chief Merchant” now.

Retail merchandising is at a tipping point and it’s time to shift the focus from product-first to consumer-first merchandising. The embedding of tech resources like consumer behavior data, channel analytics and AI into retail has taken decades, and now data-informed chief merchants are rising to leadership roles in retail organizations. They are inspired by consumer demand for seamless omni-experiences and command greater sway than ever before.

That’s why we invite you to join our on-demand webcast recording and companion ebook, which features a panel of expert merchandisers.

Our guests include Kristin Howell, Global Vice President, Retail Marketing & Merchandising with SAP, and from the RetailWire BrainTrust, Liza Amlani and Jeff Sward.

All three have extensive merchandising experience working with some of the biggest names in retail, including Ralph Lauren, Club Monaco, Nike, Walmart, Macy’s, Saks, Abercrombie & Fitch and American Eagle Outfitters.

In this inspiring conversation, our panel explored the latest tech available and offered advice on which tools help ensure merchandising efforts translate into rich and engaging consumer-centric experiences. Don’t miss this opportunity to learn from the experts and take your retail merchandising to the next level.

Access the on-demand webcast recording and companion eBook now to discover how to become a consumer-focused, data-driven executive who can lead the change in your retail organization.

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