Retail News

Retail chains pay PR price for offensive messages on clothing

Washington Post/Chicago Tribune 07/02/2018

The decision by first lady Melania Trump to wear a jacket with the message,”I really don’t care, do U?”, on the same day she went to visit immigrant children separated from their asylum-seeking parents at the U.S. border, focused an unwelcome spotlight on Zara, which sold the garment. This is just the latest case of a retailer making headlines for selling clothing with words and images that many find offensive.

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