Retail News

The RealReal pursues luxury upscaling opportunity

Vogue Business 03/26/2021

The RealReal is rolling out a new line, ReCollection, next month that takes damaged or distressed garments and turns them into new luxury pieces. ReCollection launches on April 1 and will including clothing from eight designers: Stella McCartney, Balenciaga, A-Cold-Wall, Dries Van Noten, Jacquemus, Simone Rocha, Ulla Johnson and Zero + Maria Cornejo. A second line of loungewear will roll out later in the month.

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