Retail News

Verizon’s Use of Ethnicity in Ads Appeals to Mass Market

Slate 04/26/2004

Seth Stevenson of Slate reviews a new TV ad and comments on the casting of a mixed-race couple as Verizon’s “mass market family.”

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Retail News

Verizon’s Use of Ethnicity in Ads Appeals to Mass Market

Slate 04/26/2004

Seth Stevenson of Slate reviews a new TV ad and comments on the casting of a mixed-race couple as Verizon’s “mass market family.”

MORE ON THIS STORY...

MORE RETAIL NEWS HEADLINES...

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