Will MacBook customers storm stores for new models?

October 27, 2016

In advance of today’s media event at which it is expected Apple will announce its latest MacBook models, stores are reportedly preparing for lines of customers. While iPhone customers are known to brave rain, wind and cold weather to line up for new product releases, seeing queues for new Mac models is more rare, but perhaps management expects an unusually enthusiastic response to its latest introductions.

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