YouTube launches AR for viewers to try on makeup
June 21, 2019
YouTube announced earlier this week that it will begin using augmented reality technology to enable viewers to try on makeup while watching videos on the social media channel. In pilots of the technology, 30 percent of viewers used AR to try on lipstick for an average of 80 seconds. “YouTube has a big community of bloggers and audience, so definitely this will help companies increase their sales and engagement,” said Eleftheria Kouri, an AR analyst at ABI Research.
Recent News
Popeyes Adds Menu Hack Double Stack Sandwich in the UK
Popeyes, the Louisiana chicken chain, continues to expand its menu offerings in the UK. Known for its Cajun breakfast and spicy Buffalo chicken options, the fast-food brand has now introduced a new item: the Double Stack Sandwich.
JCPenney Announces a New Rewards and Credit Program
This new program could potentially return half a billion dollars to America’s families.
Starbucks Improves Its Iconic Cold Cup
The company aims to further its commitment to be a resource-positive business.
Netflix Makes Major Changes to Its Plans
Streaming company Netflix is changing up its approach. The company, known for its subscription model without ads, is now diving into live sports, video games, and ad-supported content.