Braintrust"[A hassle cost] might save the company money, but as a consumer I will only do business with that company once. A consumer in 2020 has endless choices and a loud voice online."
Braintrust"Kudos to those retailers who have stepped up to the plate on this. "
The Seattle Times 01/22/2020
BBC News 01/22/2020
USA Today 01/22/2020
New York Post 01/22/2020
NJ Advance Media/NJ.com 01/22/2020