Heinz is set to launch a limited-edition line of condiment packets called The United States of Saucemerica Collection, featuring unique designs inspired by each of the fifty states. The collection will be available from June to August and includes seven different condiment varieties.
Heinz is encouraging fans to collect as many different state packets as possible and upload them to the Saucemerica website for a chance to win prizes worth up to $500,000, including a grand prize of $100,000. The packets will be distributed nationwide at various locations, and consumers can track their collection on the website.
This initiative is part of Heinz’s global creative platform, “It Has to be HEINZ,” which celebrates fans’ love for the brand and its products. For more information and participation details, visit the Saucemerica website.