Firehouse Subs

Image Courtesy of Firehouse Subs

Firehouse Subs Turns Up the Heat With Spicy New Hot Ones Collaboration

March 11, 2025

Firehouse Subs is turning up the heat via a spicy collaboration with Hot Ones.

Per a press release, Firehouse Subs has debuted a fiery new partnership with Hot Ones, a hugely successful online show featuring YouTuber Sean Evans. He interviews celebrity guests while they consume a series of progressively spicier chicken wings, each coated in a different hot sauce.

This new collaboration between the sandwich chain and the online series means that customers can test their heat tolerance in sandwich form. Two new fiery subs include the Spicy Dill Hook & Ladder, which is on the spicy side, and the Zesty Garlic Hook & Ladder, which delivers a mild heat.

Available now for a limited time only, the new sandwiches deliver a series of spicy twists on Firehouse Subs’ most iconic sub, the Hook & Ladder.

The Spicy Dill Hook & Ladder brings the heat with smoked turkey, honey ham, melted pepper jack cheese, crisp lettuce, tomatoes, onions, deli mustard, and Firehouse Hero Sauce, all topped off with the fiery Last Dab Dill Pickle — a pickle plank infused with Hot Ones’ intense Last Dab Reaper Edition hot sauce. This marks Firehouse Subs’ boldest, spiciest creation yet and the first-ever menu collab featuring the legendary Reaper Edition sauce.

The Zesty Garlic Hook & Ladder offers a flavorful twist with smoked turkey, honey ham, gooey pepper jack cheese, fresh lettuce, tomatoes, onions, crunchy garlic chips, and creamy mayo. The star of the show? A garlicky kick from Hot Ones’ Classic Garlic Fresno Hot Sauce, delivering a more balanced, milder heat.

“If there’s one thing we know at Firehouse Subs, it’s flavor. Our fans come to us for innovative sandwiches, so, when we decided to kick it up a notch, we went right to our fellow heat-seeking experts at Hot Ones to help us deliver a truly unforgettable sandwich experience with a scale of mild to seriously spicy,” said Dena vonWerssowetz, chief marketing officer of Firehouse Subs.

“With the first-ever Last Dab Dill Pickle, we’re serving one of the hottest subs the industry has ever offered — and for those daring enough, fans who order the Spicy Dill Hook & Ladder can put their heat tolerance to the ultimate test by asking to upgrade their normal side pickle to the Last Dab Dill Pickle,” she added.

Hot Ones host Sean Evans said, “Firehouse Subs’ reputation for delicious, flavorful subs makes them the perfect partner for a Hot Ones collab. We’re excited to see our hot sauces take center stage in these creative new subs, each one packing a varying level of heat. This partnership perfectly blends our shared passion for pushing the boundaries of flavor and heat, and we can’t wait for our fans to try these fiery subs.”

What Is Firehouse Subs?

Firehouse Subs is a fast-casual sandwich chain known for its hot, hearty, and flavorful subs. Founded in 1994 by former firefighters Chris and Robin Sorensen, the brand is built on firefighter heritage, quality ingredients, and a commitment to giving back.

One of Firehouse Subs’ biggest missions is giving back through the Firehouse Subs Public Safety Foundation. A portion of purchases helps fund life-saving equipment, training, and disaster relief for first responders.

Since launching in Florida, Firehouse Subs has expanded to over 1,200 locations across the U.S. and beyond, offering big, bold flavors with a mission-driven focus. Now, with its Hot Ones collaboration, the chain is cranking up the heat — perfect for spice lovers.

“Hot Ones” typically releases new episodes on Thursdays at 11 a.m. ET on the First We Feast YouTube channel.