Amazon Defends Against FTC Lawsuit, Asserts Transparency in Prime Program

Amazon has challenged the Federal Trade Commission’s (FTC) lawsuit accusing the company of deceptive practices related to its Prime subscription service. The e-commerce giant contends that it adequately disclosed critical terms, including pricing and automatic renewals, to Prime customers, while also criticizing the FTC for using vague terms like “manipulative” website designs. This legal battle is part of the Biden administration’s broader efforts to regulate and enforce rules on major technology firms, with a 10-day non-jury trial scheduled for February 2025.