Allie Howen is a senior content specialist at Aptos, a retail enterprise solution provider. In her role, Allie supports the company’s content initiatives, including corporate messaging and marketing communications. She started her career as a journalist, writing primarily on the topics of ecommerce and social media, before making the transition to marketing. Allie holds a Bachelor Degree in Journalism from Colombia College Chicago and enjoys spending free time with her Australian Shepherd, Piper.