Ed Rosenbaum

CEO, The Customer Service Rainmaker, Rainmaker Solutions

“Practice, Drill, Rehearse, Then Do It Again!”

Meet Ed Rosenbaum, CBSE (Certified Building Services Executive) CEO and Master Trainer of Rainmaker Solutions …

Ed Rosenbaum, The Customer Service Rainmaker.

Ed Rosenbaum’s mantra is “You are my mission.” His passion is to deliver excellence in customer service as a mentor, a trainer, a team leader, a visionary, trusted advisor and a RAINMAKER for his clients; training executives, managers, supervisors and front line employees.

He is an expert at identifying management, customer service and sales issues and concerns within a company. His motivational techniques and personal training methods have been developed over a successful career spanning over 3 decades.

His dynamic and personal style of coaching is comfortable – as Ed likes to say, “You have to hit singles and doubles first then the homeruns will come with practice in smarter sales and income producing techniques.”

Ed is a graduate of Virginia Polytechnic Institute with a B.S. in Business Administration. He has done graduate work at Loyola College in Business Management and at East Carolina University in Human Resources Management. He has also taken extensive seminars in Integrity Selling, Customer Service, Managing and Achieving Goals and Selling Principles.

  • Posted on: 05/19/2020

    Is Amazon about to buy J.C. Penney?

    Amazon does not need the J.C. Penney name. As a matter of fact (to me), the Amazon name is stronger these days. So what does Amazon want with J.C. Penney? The space in malls where they have to pay significant rent? Do they need J.C. Penney to jump in the retail clothing business? Both answers in my view are no. But what if Amazon changed all the store names to theirs and used the locations like a department store to show and sell merchandise that is hot on the internet or Amazon's website? Here I see some value. If they choose to stay in the secondary malls they can use their name strength to renegotiate better lease terms. Probably the same in the higher end stores.
  • Posted on: 05/18/2020

    What’s J.C. Penney’s next move?

    It is becoming obvious we are going to be experiencing changes in people's shopping habits moving forward. I understand J.C. Penney is going through difficulties, but it is not new. They have been in difficult financial straits for many years. Coming out of it will be most difficult if it is possible at all. They will not be alone as several others will be struggling to stay afloat. We are going to be seeing many empty stores as companies work to downsize in order to survive. But downsizing means many more people looking for new jobs that may not even exist. We are going to experience a large downward cycle before we level off.
  • Posted on: 05/11/2020

    What should retailers do about social distancing renegades?

    The incident in the Michigan Government house is a solid example of violating other people's health and lives.
  • Posted on: 05/11/2020

    What should retailers do about social distancing renegades?

    Personal liberties versus personal health. I can't understand how or why some of those deciding masks are not necessary can't see the seriousness of the pandemic. What makes them think they are not in danger? Am I missing something here? Because I do not understand why people are not concerned for their health and the health and safety of their family.
  • Posted on: 05/11/2020

    What should retailers do about social distancing renegades?

    Jeff, I agree with you. My concern is I believe many of the people we see violating the safety rules are doing it on purpose to create more chaos.
  • Posted on: 05/07/2020

    Is curbside pickup just getting started?

    There is an old saying that the past can predict the future. In this case The old drive-in restaurant with waitresses coming to your car to deliver the order you placed through the speaker in the space you parked. Sounds familiar to the way many restaurants are functioning now during this pandemic. Can it continue? Yes, it is going to have to continue because many people, including me, are not ready to go into a place where others will be seated or working when you have no idea how safe it will be.
  • Posted on: 05/06/2020

    Customers ask Wendy’s, ‘Where’s the beef?’

    Wendy's is but the first to let us know they are experiencing a shortage. More will follow. We certainly will not stop patronizing a restaurant or grocer because they are currently out of what we came there to purchase. Imagine how many grocers would be out of business because we went there for wipes or sprays that simply are not available now.
  • Posted on: 05/05/2020

    Can J.C. Penney make it without Sephora?

    I am sure there could be a lot of second guessing by both parties as to how "we" got in to this situation. J.C. Penney needs Sephora to at least have a chance at survival. Sephora wants to get the J.C. Penney anchor off of their neck. I can't help but wonder if J.C. Penney is going to survive as we come out of this pandemic. What are they going to be able to do to draw us back as customers?
  • Posted on: 05/04/2020

    Should face masks be mandatory for shoppers?

    In Florida the order is anyone going in a store must wear a face mask. What's the big deal? A simple mask for a few minutes to prevent sickness and possibly death seems worth it.
  • Posted on: 05/04/2020

    Will Walmart’s customers pay $10 more to get deliveries in two hours?

    Interesting. My initial and consistent thought is no way am I spending an extra $10 dollars to get a delivery within two hours. Mind you that this is being written by a person whose tire pressure was low and had to spend $1.50 to get air. In this case I was being taken but had no choice. The air pressure machine did not care if I used it or not. Neither did the station attendant who would rather sell lottery tickets. Going back to the question: it has to be quite important to spend that kind of money, which eliminated anything you may have saved, to get a delivery in two hours.
  • Posted on: 04/30/2020

    What will retail look like if half of department stores close?

    Welcome to the past, when we were discussing what happens to all that vacated retail space. Seems like it filled back pretty soon after the initial scare. This time I think it will be different. There are many more factors other than retail involved. Everyone is involved now. We are all affected somehow. Maybe it's that we can't go to our favorite restaurant or department store. Many more of us are laid off or furloughed and many of those furloughed could be laid off. There will be more people deciding to spend less money for a long time after this pandemic moves behind us.
  • Posted on: 04/30/2020

    Will working remotely change how we communicate?

    Amen to the kitchen thing.
  • Posted on: 04/30/2020

    Will working remotely change how we communicate?

    We are seeing many interesting factors develop as a result of such a big portion of the workforce working from home. We are finding apps like Zoom allowing us to meet and see one another almost as if we were in the office. But less time is being wasted by less idle conversation and better use of the alloted time. I can see this moving forward in the sales process. It is easier and certainly less expensive to "meet" by Zoom than to get on a plane and fly to another location for the same amount of time for a meeting. This can mean less business air travel, less hotel spend and less total T&E budget allocation over the course of the year. We will see this as an experiment as the year continues. If successful, T&E budgets will be drastically reduced with much of that money falling to the bottom line. That's one person's opinion -- and this person is one who used to travel for business meetings.
  • Posted on: 04/29/2020

    Will shoppers go to the mall because Simon says it’s okay?

    We see too many examples each day of people in high places telling us what to do to be safe; but they are not doing anything they tell us to do. Do as I say and not as I do. So what should we expect except what you experienced?
  • Posted on: 04/29/2020

    Will shoppers go to the mall because Simon says it’s okay?

    As bad as we want to get out and return to life as previously normal, I do not think we are ready to start window shopping in malls. With all respect to Simon, their words do not guarantee our safety. Maybe, if they limited the number of people allowed in at a time, it would increase the likelihood of our being safe.

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