Back to News
Retail news

BK's Canada move could cost it in the U.S.

Consumer perception of Burger King in America has turned negative since the company announced plans to acquire Tim Hortons and move its headquarters to Canada, according to YouGov BrandIndex.

The RetailWire Daily

A daily briefing with the retail news, expert perspective, and business context to bring into your next meeting.

Want to know more? Learn more

Discussion Thread0