Retail News

BP Asked to Live Up to Its Advertising

AdAge.com (free reg. required) 08/20/2007

BP is learning that there will always be someone to point out when they see a difference between what you advertise and what you do. This is especially true when it comes to environmental and safety issues.

MORE ON THIS STORY...

MORE RETAIL NEWS HEADLINES...

Discussions
Check out RetailWire's Engaging Online Discussions Featuring Our Exclusive Braintrust!