Cinnamon Toast Crunch Cereal

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Cinnamon Toast Crunch Teams up With Hershey’s for One-of-a-Kind New Candy

February 4, 2025

Cinnamon Toast Crunch and Hershey’s have joined forces to introduce a novel confection: Hershey’s Cinnamon Toast Crunch Kisses.

According to Allrecipes, this new offering features a Cinnamon Toast Crunch-flavored crème infused with graham-flavored bits, encapsulated in packaging that mirrors the cereal’s distinctive green, red, purple, and blue color scheme. The product has already garnered significant attention on social media platforms, with the popular Instagram food blogger Snackolator posting about the possibilities of this new sweet treat.

“This is not a drill – Cinnamon Toast Crunch has entered the Hershey’s Cinematic Universe and the possibilities are now endless!” he wrote in the caption. “They’re going to be rolling out to stores now and have been spotted at Target so far, but not at many Targets!”

Hershey’s Cinnamon Toast Crunch Kisses are anticipated to achieve nationwide distribution by spring 2025.

Cinnamon Toast Crunch & Totino’s Pizza Rolls?

This isn’t the popular cereal’s first experiment with unique flavors. In January, the General Mills breakfast product announced a bold collaboration with Totino’s Pizza Rolls in time for the Super Bowl.

The limited-edition breakfast snack combines the savory flavor of Totino’s Pizza Rolls with the sweetness and cereal shape of Cinnamon Toast Crunch, creating a “match made in mashup heaven” full of “bold flavors.”

To give fans the “ultimate experience,” the special flavor will be packaged in a pizza delivery box-inspired style. On Tuesday, Jan. 28, at 7 p.m. EST, 1,000 fans were able to join a sweepstakes to win the limited-edition product for free in the proprietary web store.

Additionally, Walmart now sells a limited-edition strawberry-flavored cereal to fans who want a sweeter breakfast. The new flavor uses Cinnamon Toast Crunch’s bite-sized, crunchy squares, which now taste like strawberries. Walmart is likely to be the sole retailer to stock family-sized boxes this month.

If it is not yet available in your area, try the Great Value Strawberry Shortcake Cereal, which has garnered positive reviews and can serve as a good substitute until you can get your hands on a box of General Mills’ version.

The limited-edition Cinnamon Toast Crunch release was announced on Instagram by food expert @Cereallife.