Retail News

Consumer shifts lead to career path changes for marketing execs

Advertising Age (tiered sub.) 03/23/2016

Today’s consumers are eschewing big CPG brands for ones with an artisan pedigree, prompting marketing execs to follow a similar path.

MORE ON THIS STORY...

MORE RETAIL NEWS HEADLINES...

Discussions
Check out RetailWire's Engaging Online Discussions Featuring Our Exclusive Braintrust!