DISCUSSION

Big chains are raising pay and more retailers are likely to follow

Written by Tom Ryan

Photos: Starbucks; Home Depot

Home Depot and Starbucks announced plans to increase regular wages for associates. A potential hike in the federal minimum wage, recruiting benefits and hazard-pay reparation for working during the pandemic were cited as possible underlying factors driving the increases. Home Depot said last week it planned to invest $1 billion annually on increased worker benefits while reporting third-quarter comps surged 24 percent amid a housing boom. "We continue to lean into these investments because we believe they are critical in enabling market share growth in any economic environment," CEO Craig Menear said in a statement. Starbucks plans to give nearly all U.S. employees raises of at least 10 percent in mid-December. The hikes were revealed in an internal memo sent Nov. 2, the day before the presidential election, according to Business Insider. "This announcement is the next phase of our commitment to ensuring the well-being of partners [employees] with one of the most significant investments to hourly pay in the U.S. in the history of the company," Starbucks said in an emailed statement. Multiple petitions have circulated online demanding Starbucks raise starting pay to $15 per hour as employees have been forced to adapt to the outbreak of the novel coronavirus. Many retailers have faced criticism for ending the temporary wage hikes and bonuses paid out early in the pandemic. Target and Best Buy also increased their minimum hourly pay to at least $15 an hour this summer amid overall calls to raise minimum wage rates. Florida recently voted to increase its wage floor over the next six years until it reaches $15 an hour. President-elect Joe Biden has proposed increasing the federal minimum wage to $15 by 2026, up from the current $7.25, although a Republican-controlled Senate, if it becomes a reality, is likely to fight an increase. A Pew Research Center survey from last year found two-thirds of Americans support raising the minimum wage to $15 an hour, although many more Democrats (86 percent), than Republicans (43 percent), favored the hike. A report from the Congressional Budget Office last year found raising the minimum wage to $15 an hour could cost 1.3 million Americans their jobs while raising the pay of 17 million others.

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