Peapod and Stop & Shop are looking for new business and they're going to companies, schools and other institutions in the Boston area in search of it.
According to a press release, the two Ahold companies have opened a dedicated facility to serve the business market.
"Peapod by Stop & Shop is excited to provide enhanced delivery options and product selection to organizations who wish to provide high quality groceries to their associates and clients," said Andrew Parkinson, president of Peapod, in a press release. "This is a high growth potential area of our business and we believe we can offer a unique value proposition -- supermarket selection at supermarket values -- with no subscription or high minimum order requirements."
The new service will make deliveries Monday through Friday between 7:00 a.m. and 4:00 p.m. Business customers can choose from morning and afternoon delivery windows when placing an order. Peapod will deliver catered items along with 4,000 fresh, refrigerated, frozen and shelf-stable products found in Stop & Shop stores.
"A growing trend in the workplace today is to provide convenient, nutritious food and beverages on-site for employees," said Mr. Parkinson. "Peapod by Stop & Shop makes it easier for companies to do so by offering the convenience of online grocery shopping and delivery."
Discussion Questions: What do you think of Peapod and Stop & Shop opening a business dedicated to serving the needs of business customers? Is it filling a need that isn't currently being addressed by retail? Is this something we will see others doing?