Self checkout technology is not new, but more retailers are the equipment. According to ACNielsen's Spring 2002 Consumer Insight there are benefits for retailers and consumers alike if self checkouts become widespread. For one, retailers can lower their front-end labor costs.
Studies have shown that the self-checkout process itself is not a time saver for consumers. Systems of this type are said to work well with small to medium size grocery loads. Large orders can be problematic. Consumer perception equals reality however and shoppers believe they get out of the store quicker using a self checkout.
Moderator Comment: Do self-checkouts and other technologies deliver the benefits of "more satisfied consumers, lower labor turnover rates and more accurate inventory management" to retailers as indicated in the Consumer Insights' Trendwatch article?
Anderson's Law: If no one is in front of you than self-checkout is the way to go. If someone is already scanning items ahead of you, their technical difficulties will make you wish you could abandon your cart without anyone noticing. [George Anderson - Moderator]