DISCUSSION
The winner of the 2022 RetailWire Christmas Commercial Challenge is…
Written by George Anderson
Sources: (clockwise from upper left) Aldi UK, Amazon.com, Wegmans, Publix, Kroger, SPAR Ireland, Etsy
Seven weeks of head-to-head competitions have brought us to the finals of the 2022 RetailWire Christmas Commercial Challenge with six clear-cut winners and one tie. Who will be crowned the champ from among Etsy, Kroger, Publix, Amazon.com, Aldi UK, Wegmans, SPAR Ireland and Walmart? That’s up to you. View the spots that follow and vote for your favorite in the Instant Poll.
Etsy – To The Travelers
[embed]https://www.youtube.com/watch?v=m0HLfvbyejU[/embed]
Kroger – The Magical Cookbook
[embed]https://www.youtube.com/watch?v=uaa5CpamkTE[/embed]
Publix – A Recipe For What Matters
[embed]https://www.youtube.com/watch?v=4kAssyB09Bg[/embed]
Amazon.com – Joy Is Made
[embed]https://youtu.be/jQWLKhhWBTs[/embed]
Aldi UK – Kevin Home Alone
[embed]https://www.youtube.com/watch?v=gnELFxI2OfU[/embed]
Wegmans – The More We Get Together
[embed]https://www.youtube.com/watch?v=QRxAh8Myd74[/embed]
SPAR Ireland – Finding Christmas
[embed]https://www.youtube.com/watch?v=owiTkEp8-ws[/embed]
Walmart – All The Ways We Holiday
[embed]https://www.youtube.com/watch?v=s6e2-une1D4[/embed]