"They will remove the serious competitive handicap which EU firms currently face in comparison with non-EU suppliers," the European Commission says. EU-based Internet retailers are already obliged to charge VAT on sales to customers within the European bloc. Currently, EU consumers can avoid paying VAT on many products by ordering them online from US-based e-commerce sites.
Non-EU Internet retailers desiring to sell within the bloc will be obliged to register in one of the 15 EU nations. The e-tailer will levy VAT on all sales to EU customers at the rate applied by the country with which it registered. National VAT rates range from 15 percent in Luxembourg to 25 percent in Sweden.
Moderator Comment: Should online purchases be taxed the same as those made in a store? [George Anderson - Moderator]