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Wal-Mart's Bricks and Clicks Report to Coughlin

Written by George Anderson

By George Anderson

Last week's announcement of the promotion of Tom Coughlin to executive vice president and vice chairman of Wal-Mart's US store and online operations will result in closer ties between the company's various units.

A Wal-Mart company spokesperson told InternetRetailer.com, "This shows the validation of WalMart.com as a viable business unit and will further integrate the offline and online channels."

Moderator's Comment: What will be the effect of Wal-Mart better integrating its offline and online businesses?

A Wal-Mart by any name (Supercenter, Neighborhood Market, Sam's, etc.) is still Wal-Mart as far as the consumer is concerned. [George Anderson - Moderator]

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