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Don't panic, but consumers are hoarding toilet paper again

Written by
R
Rick Moss
We never learn. With the rise in Delta variant cases triggering speculation of a return to quarantines and lockdowns in many locales, shoppers are stocking up on toilet paper again — or perhaps category managers are anticipating that possibility. In any case, P&G says it is ramping up production on TP and retailers are reporting that the supplier is putting a cap on paper product shipments to stores.

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