Back to News
Retail news

Dr Pepper debuts limited edition, non-alcoholic, bourbon-flavored drink

Dr Pepper has introduced a limited edition bourbon-flavored soda that will not be sold in stores but can be acquired by joining the brand's Pepper Perks program and playing a scratch-to-win game on its website.

The RetailWire Daily

A daily briefing with the retail news, expert perspective, and business context to bring into your next meeting.

Want to know more? Learn more

Discussion Thread0