Retail News
Fred Fanzia, the man behind ‘Two Buck Chuck’ has died
CNN 09/15/2022Bronco Wine Company has announced the death of Fred Fanzia, the man behind Trader Joe’s Charles Shaw (AKA “Two Buck Chuck”) and other value-priced wines. Mr. Franzia was once asked how his company’s wines could be sold for less than water. He replied, “They’re overcharging for the water — don’t you get it?”
Discussions
Check out RetailWire's Engaging Online Discussions Featuring Our Exclusive Braintrust!