Back to News
Retail news

IKEA to debut Swedish meatball-scented candle

IKEA is known, among other things, for the Swedish meatballs sold in its stores. Now, the retail furniture giant is looking to build on that appeal by including a new candle, scented to smell like its popular food dish, as part of a sweepstakes that will run from Aug. 6 through Aug. 22.

The RetailWire Daily

A daily briefing with the retail news, expert perspective, and business context to bring into your next meeting.

Want to know more? Learn more

Discussion Thread0