Back to News
Retail news

Kraft Looks for Gevalia to Replace Starbucks

Kraft Foods plans to bring its premium mail order Gevalia brand to grocery stores by August. The company also plans to launch single-cup versions of the brand's coffee for its Tassimo system.

The RetailWire Daily

A daily briefing with the retail news, expert perspective, and business context to bring into your next meeting.

Want to know more? Learn more

Discussion Thread0