LVMH’s Eyewear Outfit Thélios Buys Storied French Outdoor Brand Vuarnet Beloved by James Bond

LVMH's eyewear subsidiary, Thélios, has made its first proprietary acquisition by purchasing the iconic French outdoor eyewear brand, Vuarnet, from NEO Investment Partners. Founded in 1957, Vuarnet is known for producing its own mineral lenses, offering a sustainable and durable alternative to plastic. This acquisition will grant Vuarnet access to Thélios' extensive resources, enabling the brand to enhance product quality, innovate, and expand globally.