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BrainTrust Panelist Herb Sorensen to Receive AMA's Research Award


The American Marketing Association (AMA) and the American Marketing Association Foundation(AMAF),announced that Herb Sorensen, Adjunct Senior Research Fellow at the Ehrenberg-Bass Institute for Marketing Science, University of South Australia, and RetailWire BrainTrust panelist, will receive the 2013 Charles Coolidge Parlin Marketing Research Award. This award recognizes Sorensen’s substantial contributions and unwavering dedication to the ongoing advancement of marketing research practice. The ceremony will take place on Monday, June 10, 2013, at the AMA Advanced Research Techniques (ART) Forum in Chicago.