Kraft Heinz Announces Goal to Reduce the Use of Virgin Plastic Globally by 20% – or more than 100 Million Pounds – by 2030

The Kraft Heinz Company has announced an ambitious goal to reduce the use of virgin plastic in its global packaging portfolio by 20% by 2030. This move is expected to eliminate around 100 million pounds of virgin plastic, contributing to a more sustainable approach and reducing reliance on fossil fuels.

The company aims to achieve this objective by implementing several strategies, including increasing the use of recycled content in packaging. For instance, KRAFT® Real Mayo and MIRACLE WHIP® plan to transition to 100% recycled content packaging in the United States in 2024, while HEINZ® has already moved to 30% recycled content in most of its bottles in Brazil, the U.K., and Europe. Additionally, HEINZ collaborated with specialists in the U.K. to create recyclable HEINZ Beans Snap Pots made with 39% recycled plastic.

Kraft Heinz is also looking into innovative alternatives to plastic, exploring the use of fiber-based packaging and piloting a paper-based, renewable, and recyclable bottle for HEINZ Tomato Ketchup in partnership with Pulpex.

The company's commitment to sustainability aligns with its broader packaging goals, which include making all packaging 100% recyclable, reusable, or compostable by 2025 and achieving net-zero greenhouse gas emissions by 2050.

By investing in these environmentally friendly initiatives, Kraft Heinz aims to not only offer more sustainable options to consumers but also fulfill their expectations for environmentally responsible products. These efforts signify a step forward in the company's journey toward becoming a more environmentally conscious and responsible organization.